Music isn’t just entertainment, it’s an extension of who we are. Whether it’s a turn-up anthem or a heartbreak ballad, the lyrics we memorize, repeat, and internalize are more than catchy lines. They influence how we see ourselves, how we handle emotions, and how we move through the world. That’s what Message Academy Episode 1: Behind the Lines is all about. This video lesson invites youth to go beyond beats and vibes. Your learners will unpack the messages in their favorite songs through storytelling, neuroscience, and a guided remix activity. Because when we learn how to listen differently, we start to live differently. Behind the Lines is hosted by Juma Inniss – media literacy educator, social entrepreneur, and hip-hop artist. Behind the Lines is designed for easy integration, with customizable configurations to fit your time and needs.

Our Institutional license is perfect for schools, libraries, and youth organizations ready to inspire at scale and includes:

• A narrative-driven, cinematic, video lesson
• Lifetime streaming access for an entire school, branch, or site
• All educator and student materials
• Permission to host group viewings and workshops